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Adventures in Eating Out: QSR & Fast Casual Restaurant Trends in the Covid Era Register now | Read online
Adventures in Eating Out: QSR & Fast Casual Restaurant Trends in the Covid Era
 
Adventures in Eating Out: QSR & Fast Casual Restaurant Trends in the Covid Era
QSR & Fast Casual Restaurants have been rapidly evolving with supply chain shifts, product shortages, new ways of working, and the increasing influx of consumer choice. Physical store closures and food concerns elevated grocery spend and flooded households with an excess of supplies, while contactless and alternative forms of delivery accelerated to meet sanitation needs. As the industry crests the fifth month of the pandemic and stores open up with socially distanced options, new opportunities have arisen to engage customers. While many of the shifts are not new, it seems clear that consumer’s altered habits will remain long after the emergency has passed. QSR & Fast Casual brands that are embracing the shifts by activating and improving mobile apps are seeing a 2.2x spend over brands that haven’t mastered the cross-channel experience.
Join Branch and Adobe for a peer-to-peer discussion on Quick Service/Fast Casual restaurant trends in mobile and share how you can accelerate cross-channel experiences to gain share of wallet. We invite you to join by audio and video.
Topics we’ll cover:
  • 4 key themes in a post-Covid era for QSR and Fast Casual Restaurants
  • Share of wallet shifts with Grocery as new competition
  • Consumer behavior is rapidly changing
  • Loyalty to drive customer engagement and to mitigate the impact of supply chain shifts with 3PD’s (third party delivery companies)
  • BYOD Strategies – “Bring Your Own Device” as a new form of sanitation
For more information:
Ivy Portwood
 
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