Telus Harbour Tower
3rd Floor
25 York St.
Toronto, ON M5J 2V5
Wednesday, June 20
8:30am–1:45pm
Adobe and partners are bringing together 300 digital leaders from Canada’s top brands to explore the HOW of delivering world-class digital experiences.
8:30am: Registration
ShowMe Experience Zone
9am: Main stage
Welcome address – Salim Maherali, President, Adobe Canada
Plenary presentation – Art & Science of Digital Transformation
Parthiv Sheth, Head of Marketing Technology & Operations, Adobe
Corby Fine, Vice President, Simplii Financial at CIBC
Executive panel – Creating a Culture of Digital Transformation
- Moderator – Ahmed Elemam, Digital Transformation Consultant, Telus
- Nicole German, VP Innovation, Scotiabank
- Uzair Hussain, Director Digital Strategy, CIBC
- Ahmad Nassri, Principal Architect, Telus Digital
- Lauren Steinberg, Sr. Director, Marketing, Loblaw Digital
- Cynthia Wong, Director, Digital Product Management, Indigo
10:20am:
Attend one breakout session from track 1:
- Personalization at Scale featuring Telus & WestJet
- Scaling Ad Spend Thru Data Driven Personalization Artificial Intelligence featuring Ecobee
- Supercharging Customer Engagement featuring Sapient Razorfish
10:55am:
Attend one breakout session from track 2:
- Data, Creating One View of the Customer with Advanced Segmentation featuring CIBC & Deloitte Digital
- The HOW of Digital Transformation featuring Telus & Accenture
- Delivering Outstanding Social Experiences featuring Hootsuite
11:30am:
Plenary Fireside Chat: Kevin Peesker, President, Microsoft Canada and Loni Stark, Head of Strategy & Product Management, Adobe
12:45pm:
Networking lunch & ShowMe Experience Zone
